| Who’s Fred?
Fred Butler® is the only Ecologically-certified (Blauer Engel and Nordic Swan) alternative to traditional Dry Cleaning in Europe.
We use a revolutionary, innovative cleaning process, using nature´s own solvents, carbon dioxide and water.
With an environmentally friendly technology, a genuine love for clothes and a passion for service, Fred Butler® has rapidly become the alternative for those seeking fresh, clean clothes without the hazardous chemicals.
At Fred Butler®, you will feel the difference and notice that your clothes keep their colours, shape and quality.
Welcome to a cleaner world with Fred Butler®!
Fred Butler
Sales Channels
Fred Butler® strives to deliver the most accessible and convenient cleaning services on the market by offering customers several different channels.
· Shops (stand-alone stores)
· Shop-in-shop (small shops inside larger shopping centers)
· Office service (pick-up and delivery)
· Professional (key accounts)
Our revolutionary cleaning process
Fred Butler® uses patented technologies which amount to the biggest innovation in dry cleaning in more than 50 years. At the heart of Fred Butlers’® clean technology is a process based on capturing and cleaning with CO2 under high pressure using a cold and gentle process. The results are remarkably fresh, clean textiles and garments with no nasty smells or harmful chemical remains.
The Fred Butler® system uses liquid carbon dioxide (CO2) and specialized detergents in a patented process that:
· Gentle on clothes (which means they last longer)
· Cold - (so stains don’t set and fabrics don’t fade)
· Ecologically certified - no toxic solvents used in traditional dry cleaning methods
Fred Butler’s® innovative process protects you, your clothes and our environment.
Nordic Swan 2006
Blauer Engel 2007

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